ANIA DABEK    ART DIRECTOR

GO!





Role, client & company:
Junior art director
Dieckertjones
Berlin, Germany.

Logo and label design for
suncream GO!



2023

I was tasked with overseeing the design of both the logo and label for GO! suncream, a product intended for the Thai market. While none of the designs were ultimately selected for production, I am pleased to share a few of the concepts, as I thoroughly enjoyed the design process.
Each design began with market research and an analysis of existing suncream label designs to ensure it stood out. One of the key elements of the brief was to convey German product reliability while also making it appealing to a younger audience.